What's happening in SAP.
The latest from SAP — keeping you informed on the platform your business depends on.
How the Advanced Success Plan for SAP CX Operationalizes Hyper-Personalization at Scale
The compounding effect of unified data and orchestrated decisioning transforms hyper-personalization into a sustained growth mechanism.
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Procurement’s New Balancing Act: Cutting Costs, Adopting AI, and Proving Strategic Value
Research from the 2026 Economist Enterprise Report finds that financial performance has reemerged as the primary benchmark of procurement’s success.
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Why So Many Wanted to Visit the SAP Experience Center at SAP Sapphire
The SAP Experience Center brought the “new SAP” to life at SAP Sapphire.
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Innovation Beyond the Sky: How Airbus Is Redefining the Future of Flight
At Airbus, innovation is not a department, it’s a way of thinking.
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Less Back-and-Forth: How SAP Store Private Offers Simplify How You Buy and Sell
Enterprise software marketplaces have fundamentally changed how software gets bought and sold.
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How AI Powers Customer Experience in Travel and Transportation
Excellence in experience is what to strive for from the very first point of interaction to the destination.
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The Autonomous CX Revolution Elevated by Google
With Google Cloud, SAP Customer Experience is positioning itself—and its customers—to thrive in the future.
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From Weeks to Minutes: How SAP Store Is Changing Enterprise Software Procurement
There is a version of enterprise software buying that sounds modern: a business team identifies a need, finds a solution, evaluates it quickly, buys it,...
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Navigating the Transition from SAP Solution Manager to SAP Cloud ALM
As a cloud-native solution, SAP Cloud ALM can close the gaps that modern organizations face in an increasingly fast-moving digital landscape.
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Reimagining the Supply Chain: Turning Strategic Vision into Operational Reality
The value of supply chain orchestration is evident, but the challenge is defining and executing the path to get there.
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Building Africa’s Renewable Backbone: KETRACO’s Push for a Smarter Grid
The future grid will be defined by how intelligently KETRACO manages it.
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Early Talent Hiring and Development: Now’s the Moment for a Major Reset
How will organizations attract and develop the AI-native workforce they’ll need tomorrow when entry-level roles are shrinking today?
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